The UK Hand Knitting Association (UKHKA) is a not-for-profit organisation dedicated to promoting hand knitting and associated yarn crafts. They have developed a nationwide network of volunteers who pass on their skills to encourage newcomers to learn to knit or crochet at craft shows and other events across the UK.
Together with Bluebear, Red Echo devised a new logo which depicted The UKHKA as a contemporary and active Association with it’s roots firmly in the UK. The introduction of modern complementary colours and a suggestion of the Union Jack design helped create a distinctive image. The feel of the identity was then introduced to the UKHKA website by Bluebear.